Economic Utilities

Microsoft® PowerPoint®

Duration: 90 slides

Item Number: CEV70413W

Price: $59.00

Lesson topics include:

  • Fundamentals
  • Economic analysis
  • Price determinations
  • Utilities
  • and many more!

"Economic utility refers to the level of satisfaction a customer receives from using a company's product or service. Therefore, this concept is an important component to the success of a business. This presentation discusses how economic utility is measured, and how it factors into the various marketing efforts performed by companies. Various product categories are examined along with the marketing strategies used to help increase economic utility."